Luxury Roundtable

Advertising and marketing

Webinar May 23: Industry Insiders’ View on the Current State of Luxury

May 7, 2024

Should luxury marketers dig their heels in with their current advertising and marketing strategy as the market normalizes? Should luxury marketers dig their heels in with their current advertising and marketing strategy as the market normalizes?

 

Please click or tap here to register for the Luxury Roundtable webinar Thursday, May 23 at 11 a.m. – Noon ET (New York time): Industry Insiders’ View on the Current State of Luxury

A Luxury Roundtable Presentation with Unity Marketing

What do luxury industry insiders say about the state of the luxury business? How do they view the normalization currently underway? How to set strategies, including advertising and marketing, for the period ahead as some luxury groups such as Hermès and flagship brands within LVMH blow past others?

In its seventh year, the State of Luxury: An Industry Insiders’ View report is one of the most reliable barometers of corporate-side attitudes to customer demand for luxury goods and services. The study pulls together first-hand responses from hundreds of executives worldwide across diverse luxury sectors to portray a picture of advertising and marketing strategies that work and do not work, making the report indispensable for luxury marketers.

In this hourlong webinar Thursday, May 23 at 11 a.m. to noon ET (New York time), Luxury Roundtable and Unity Marketing will present the results of the extensive proprietary study conducted in association with Affluent Consumer Research Company and The Home Trust.

The webinar will focus on:

 State of the luxury goods sector

 How luxury services and experiences are evolving with customer expectations

 Advertising and marketing strategies that resonate with the market

 Business outlook for the luxury market

 How to make this research actionable

Speakers:

Pamela N. Danziger, president, Unity Marketing, and Official Partner, Luxury Roundtable

Mickey ALAM KHAN, CEO, Luxury Roundtable

All attendees will get a free copy of the executive summary, as well as the recording of the webinar.

Please click or tap here to register for the Luxury Roundtable webinar Thursday, May 23 at 11 a.m. – Noon ET (New York time): Industry Insiders’ View on the Current State of Luxury