Less than a week to go before the leading networking-oriented luxury outlook conference welcomes top decision-makers in the business to gain invaluable insights from 46 senior execs in global luxury. Will luxury bounce back in 2026 or struggle? Will AI help or threaten luxury professionals and brands? This and more on Jan. 14-15 in New York. Join us – time is running out to register.

Many mid-market luxury brands are cautiously entering loyalty and cashback ecosystems once considered off-limits for fear those programs might be detrimental to the brand’s identity.

AI is already reshaping discovery, clienteling, service and operations. Yet most organizations are stuck in pilot mode because AI sits outside the real workflow.

One message from small luxury businesses is clear: marketing has never been more competitive, more dynamic or more essential to growth.

For decades, luxury operated on an unspoken agreement: If it was expensive enough, it was valuable enough. That agreement is quietly dissolving.

The global luxury business is at an inflection point where demand is strong at the high-end from an ever-growing wealthy class, and flat at the aspirational level. Throw in the ongoing geopolitical challenges and U.S. government tariffs and antipathy to tourists. Then add the tech frenemy in the mix, AI. What should luxury marketers and professionals do? Where should they turn?